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MOTIVATOR
The Motivator jacket transforms pre-race anxiety into empowerment, playing Kipling’s If and featuring future-ready, self-regulating temperature control.

CONCEPT

The motivator is a jacket designed to transform pre-race anxiety into feeling empowered and fully motivated to face the challenge ahead of you. The jacket has an in-built sound system on which a motivational poem by Rudyard Kiepling ‘IFf’ is playing – poem read before every Ironman Triathlon that triathlete Chrissie Wellington finished with a record-breaking

time. In the future the product will also be self-thermoregulated – using temperature sensors inside the jacket that sense the change of body temperature and environment around, working like a thermostat. The sensors will send information into a microdevice that operates by the principles of Peltier effect that is used to cool/heat small fridges.

CONTENT

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THERMAL VIDEOS

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FINAL PROJECT

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Thermal Videos
The waves of cold or heat will be produced inside the jacket, providing the wearer with the optimised temperature for any situation.
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Final project
The motivator can be transformed from a parka jacket to a cycling jacket to make your commute to the race easier, with a hood that when zipped – creates a feeling of peaceful isolation – where one can focus only on the challenge ahead.